Feedy checks every product against each platform’s rules after it syncs your products. Each issue has one of three severities:
| Severity | What it means |
|---|
| Error | The product is left out of that platform’s feeds until you fix it |
| Warning | The product is included, but the platform may limit or reject it |
| Recommendation | Optional improvement |
You can see a product’s issues in the sidebar of its page in Feedy. Issues marked From GMC come from Google Merchant Center (after you connect it and sync statuses), not from Feedy’s own checks.
| Check | Fix |
|---|
| No identifier (no GTIN, brand or MPN) | Add a barcode or brand, or uncheck Identifier exists |
| No brand | Set a vendor in Shopify or a Brand in Feedy |
| No GTIN on a branded product | Add the barcode, or uncheck Identifier exists for products without one |
| No description | Add a description in Shopify or a custom one in Feedy |
| No Google Product Category | Set a category on the product in Feedy |
| No image | Add an image in Shopify |
| No price | Set a price in Shopify |
| Price is 0 or less | Set a price above 0 |
| No variants | Check the product in Shopify |
| Check | Fix |
|---|
| No product type | Add a Product type in Shopify |
| Custom description under 500 characters | Add more detail to your custom description |
| Custom title or short title under 70 characters | Add details such as brand, color, size or material |
| No shipping weight | Add a weight in Shopify or in Feedy |
| No product-level handling or transit times | Add them on the product page, or make sure shipping is set up in Merchant Center |
- Add product highlights (3 to 5 is the suggested range), or add more if you have fewer than 3.
- Add more images if the product has fewer than 3.
- Add a color (unless the title already contains one).
- Add a size for apparel products.
- Add a material for apparel, furniture, bags, jewellery and similar products.
- Add an age group for baby and kids products.
- Add an MPN for electronics.
- Add details in highlights for pet, supplement, sports and food products.
- Set a sale price when the compare-at price is higher than the price.
- Set an item group ID for products with several variants.
- Add custom labels.
- Expand a custom description that’s between 500 and 1,000 characters.
Which recommendations apply depends on the product type in Shopify.
| Severity | Check |
|---|
| Error | No title, no description, no image, no price |
| Warning | No brand; title over 150 characters |
| Recommendation | Add a condition (products default to “new”) |
| Severity | Check |
|---|
| Error | No title, no description, no image, no price, no SKU |
| Warning | No brand; title over 150 characters |
| Recommendation | Add a GTIN or MPN |
| Severity | Check |
|---|
| Error | No title, no description, no image, no price |
| Warning | Title over 100 characters; description over 500 characters; no SKU |
| Severity | Check |
|---|
| Error | No title, no description, no image, no price; no GTIN and no brand |
| Warning | No GTIN; title over 150 characters; no GTIN and no MPN |
- Image size, quality or broken image links (Feedy only checks that an image exists and how many there are).
- Whether prices match your website. Google checks this; see Price Mismatches.
- Platform policies (restricted products, claims and so on).
These problems are reported by the platform itself. For Google, connect Merchant Center so they show up in Feedy as From GMC issues. See Product Status.
- Price, SKU, barcode and stock come from each product’s first variant.
- For Google Shopping, Feedy uses your Feedy edits (custom title, custom description, brand, GTIN and so on) when they’re set, otherwise your Shopify data.
