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Feed Formats (TSV, CSV, XML)

Feedy can build every feed in three formats. All three contain the same products and data. Pick the one your ad platform prefers.

FormatWhat it isFeedy’s recommendation
TSVTab-separated text file, one product per rowDefault for Google, Facebook, Pinterest and Microsoft
CSVComma-separated file that opens in Excel or Google SheetsRecommended for TikTok
XMLStructured file (listed as “Legacy format” in the app)Works on all platforms if you prefer it

When you change the platform in the feed wizard, Feedy picks the recommended format for you. You can still choose another one.

  • New feed: choose Feed Format in step 1 of Create New Feed.
  • Existing feed: open the feed, change Feed Format in the Basic Settings card, save, then click Regenerate.
  • Default for new feeds: set Feed format under Default Feed Settings on the Settings page. See App settings.

Changing the format also changes the end of the feed URL (.tsv, .csv or .xml). If you already gave the old URL to an ad platform, update it there.

Get another format without changing the feed

Section titled “Get another format without changing the feed”

Add ?format= to the feed URL to get a different format generated on the fly:

https://feedy.lenuslabs.com/feeds/<feed-id>.tsv?format=csv

You can also use Download as in a feed’s row menu on the Feeds page to download a CSV or XML copy. See Feed URLs.

  • Open a CSV feed in a spreadsheet to check your data quickly.
  • If an ad platform rejects the file, check that the format you chose there matches the feed URL ending.